Lesson 1 β€” Understanding Customer Needs

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πŸŽ“

Teacher Explains

Customer Retention
πŸ“Œ Provide SupportπŸ“Œ Survey CustomersπŸ“Œ Avoid Automatic DowngradesπŸ“Œ Offer Proactive Discounts

✨ Provide Support

Provide Support
Provide Support

Hey everyone! Let's talk about keeping our customers happy. It's super important because keeping an existing customer is often easier and more cost-effective than finding a new one.

✨ Survey Customers

Survey Customers
Survey Customers

When customers feel valued and their needs are met, it boosts our 'Service Quality' and makes them more likely to stick with us. Today, we will cover some actionable strategies to significantly boost customer retention without needing major product overhauls.

✨ Avoid Automatic Downgrades

Avoid Automatic Downgrades
Avoid Automatic Downgrades

First, make sure you provide excellent support right from the start. Let customers know you're there to help with any issues. Second, always gather feedback through surveys to understand what's working and what's not. Actively address complaints, and reward positive feedback. Next, if a customer has payment issues, avoid automatically downgrading their service. Instead, clearly communicate what features are temporarily unavailable and make it easy for them to restore full access.

✨ Offer Proactive Discounts

Offer Proactive Discounts
Offer Proactive Discounts

Finally, be proactive and offer discounts to customers who might be considering leaving. By identifying patterns in customer behavior, you can intervene and encourage them to stay. Remember, happy customers are loyal customers!

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Yashmaya Infotech

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